Mid-Autumn Eleventh Double-Choice Consumer Purchase of Wine Requirements “Good Quality” and “Cheap Price”

With the coming of the Eleventh Festival of the Mid-Autumn Festival, people’s enthusiasm for shopping has been soaring. The reporter learned about the sales situation of the wine market and found that consumers would prefer to buy “good things” and “cheap” drinks during the festival. , as a home feast and gifts. According to Ms. Wang, a shopping guide, told reporters that mountain wine consumers have asked so much this year, the number of purchases has also increased significantly. The new product late harvest mountain wine has a lot of consumer demand, is the first choice of double-buy wine.

On the occasion of the arrival of the festive season, the sales of goods are extremely hot. New products are launched and promotional activities have also stimulated consumers' shopping enthusiasm. As a necessities for a holiday banquet table, drinks are better. The reporter’s investigation found that in the display area of ​​the sales store, there were many new wine products. The sales staff told reporters that the new listing time was very fast this time, mainly to cater to the festive sales boom and bring more consumers. Good choice.

Buying drinks during the holiday season is mainly for family dinners or gifts. Therefore, when reporters interviewed on-site consumers and asked about the factors affecting the purchase, they generally stated that there are many festival shopping activities, and inexpensive products are the first choice. Not only is the price reasonable, is the product green and healthy? How is the taste? And so on are all factors in the purchase choice. Faced with the "many requirements" of consumers, sales staff told reporters that wine as a stylish health drink more favored by consumers, the price of wine between 100-300 is the most sought-after, sales of better-Tongtian brand of late-catch wine Because of the popularity of green health. Many consumers still purchase it many times, and think that its taste is very suitable for Chinese people's tastes.

After an in-depth understanding, the reporter found that this through-the-sky wine harvest did meet the "many requirements" of consumers. For example, the content of flavonoids and tannins in mountain grapes was three times that of other grapes, and the nutritional value was the most abundant; The grape taste of the mountain is more sweet and mellow. As a fashion drink, it is gradually being recognized by people in the industry and wine tasting. As a national brand, the high-end mountain wines from the sky-high quality of the Yalu River Valley are guaranteed. Some people in the industry believe that this product is a revolution in national wine brands, and has broad prospects for future development.

"Wuxi" and "cheap" have always been one of the important standards of consumption. During the Mid-Autumn Festival and the eleventh double-buy shopping boom, consumers should rationally shop and eventually select their own satisfactory products.